Truth Engine
Truth Engine

TruthEngine® for AI

Clean, authenticated, LLM-ready review data

AI and LLMs shape millions of buying decisions every day

Search traffic has fallen by up to 50 percent in 2025, and users are flocking to LLMs for guidance, product comparison, and navigation.

According to McKinsey’s latest report, half of consumers already rely on AI search in their discovery journeys.

TruthEngine® for AI helps brands take full advantage of this extraordinary new opportunity, ensuring their reviews are authentic, discoverable, and tuned to power AI-driven recommendations.

We transform your existing review footprint into one, clean, authenticated, LLM-ready dataset that can feed directly into modern AI systems.

Why this matters

LLMs are now answering the questions that once happened on search engines and review sites.

The problem is, LLMs cannot distinguish between genuine and fake reviews, and they ingest everything, including outdated, manipulated, or malicious content.

With 48 percent of consumers unsure whether they can trust online reviews, allowing AIs to ingest unverified content about your brand is risky and unpredictable, and can be commercially harmful.

Clean, structured, and authentic review data is rapidly becoming the foundation for how AI understands your business.

What TruthEngine® delivers

1. Aggregate

We collect your reviews from every major platform, including Google, Trustpilot, Tripadvisor, Feefo, Reviews.io, Trustist, the app stores, and a large number of sector specific sites.

2. Authenticate

Our AI powered engine independently verifies each review, looking for signs of manipulation, duplication, and inauthenticity.

3. Clean and normalise

Reviews are cleaned, deduplicated, independently authenticated, and standardised into a consistent, LLM-friendly and easily-discoverable format.

4. Produce an LLM-ready dataset

TruthEngine® returns a unified, structured, authenticated review corpus, ready and optimised for:

  • RAG pipelines
  • AI search
  • Recommendation engines
  • CX and product analytics
  • Knowledge bases
  • Training internal agents and copilots

The benefits of clean, AI friendly review data

More reliable AI outputs

AI systems stop learning from fake, distorted, outdated, or inaccurate reviews.

A single source of truth

Consistent, cross platform review data for AI, analytics, and reporting.

Defensible provenance

Every review has a clear audit trail, proving governance and helping meet regulatory requirements.

Compliance by design

Independently authenticated reviews help brands meet the new UK DMCC Act, EU Omnibus rules, and the FTC’s new fake review requirements.

Commercial uplift

Clean, AI friendly review data improves discoverability, reduces risk, and strengthens brand visibility and performance.

Pricing

Ingestion and authentication

£10 per 1,000 reviews per month

Clean LLM-ready review stream

Flat monthly fee per brand - please enquire

Optional modules

  • Topic sentiment feed
  • Risk and anomaly detection
  • Competitor benchmarking
  • Historical remediation toolkit
  • TruthMark® badge and verifier
  • Executive dashboards